Month: November 2016

The semantics of time, why my morning isn’t necessarily yours

The semantics of time, why my morning isn’t necessarily yours

Semantics of time Targeting your users in the right context also means engaging them at the right time and moment (semantics of time). While some interactions make sense during a user’s morning routine, others will have higher relevance over lunch or during the evening. Time defines context as different parts of the day trigger different […]

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