Category: Data Privacy

Edge computing – novel technologies for privacy-conscious mobile insights

Edge computing – novel technologies for privacy-conscious mobile insights

Introduction At Sentiance, we create contextual insights and drive behavioral interventions through our platform. This platform uses AI-powered data analysis techniques to turn raw smartphone sensor data into rich and actionable insights. Traditionally, we have been developing this technology with a focus on data processing in the Cloud. However, advances in smartphone technology and in […]

Sentiance: Best Mobile User Insight Platform & Innovation in Data Privacy and Security 2020

Sentiance: Best Mobile User Insight Platform & Innovation in Data Privacy and Security 2020

Sentiance is awarded as the Best Mobile User Insight Platform & Innovation in Data Privacy and Security 2020 by Wealth & Finance International. The Artificial Intelligence Awards by Wealth & Finance International have been launched to acknowledge exemplary performance and innovation to companies within this rapidly evolving AI market. Best Mobile User Insights Platform Sentiance […]

Privacy – catalyst for sustainable business models

Privacy – catalyst for sustainable business models

The invisible trade Trading has been a part of history for some time. In the early days, it was simple, we exchanged goods and measured their value to their relative contribution to our survival. Over time, these goods were replaced with money which created the monetary system. This removed the temporariness and standardized the value […]

The Sentiance Data Charter – How we work with data privacy & security at Sentiance

The Sentiance Data Charter – How we work with data privacy & security at Sentiance

Privacy is everywhere; trust is fundamental When opening your favorite news app – hopefully, it asked you to accept the terms & conditions before you start receiving a personalized news feed. You might have realized that privacy is important in everyday usage. It’s a good sign that there is increased awareness about privacy, however, it’s […]

Trust, control and personalization through human-centric AI

Trust, control and personalization through human-centric AI

Introduction Our virtual lives lie in the hands of algorithms that govern what we see and don’t see, how we perceive the world and which life choices we make. Artificial intelligence decides which movies are of interest to you, how your social media feeds should look like, and which advertisements have the highest likelihood of […]

Doing Right By Data – Leveraging Data To Bring Real Benefits to Consumers, Not Treat Them Like Products for Advertisers

Doing Right By Data – Leveraging Data To Bring Real Benefits to Consumers, Not Treat Them Like Products for Advertisers

From cookies to beacons to location data from people’s smartphones, marketers and large tech companies have no shortage of data to help them make conclusions about how people move throughout their daily lives. This week, the practice of tech companies and mobile apps handing over this data so it can be monetized by advertisers came […]

Embracing GDPR to Build Consumer Trust

Embracing GDPR to Build Consumer Trust
Lessons from today’s data turmoil It’s all about trust and transparency.  In the wake of the Cambridge Analytica scandal, large tech companies lost billions in market value.  The reputation of their leadership teams still suffers significant blows as many broke the trust they had established with their users.  This hard-earned trust may take months if [...]
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