Latest in: contextualization
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Introduction UBI should really stand for User-Based Insurance, not Usage-Based Insurance. This small change in definition would immediately expand the very narrow view of what UBI typically means for auto insurers. Many insurers still …
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Handling late-arriving data on a streaming platform for contextualization When context is king, time is queen. Clarified with an imaginary use case scenario, we address some fundamental questions that typically arise in a personalized …
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The pace of smartphones displacing desktops is accelerating at warp speed. Mobile marketers can’t seem to keep up with the mobile-centric digital age we know today, and fail to provide engaging content on mobile …

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