Case Studies

Usage-based Insurance (UBI): Pay-How-You-Drive

Understand users’ driving behavior and lifestyle for customer-centric auto insurance.

Case logo

ABSA is one of South Africa’s big four financial service providers. ABSA looked to launch a new breed of UBI auto insurance that leveraged the benefits of both mobile and a fixed in-car IoT device. To deliver a project that combined data streams from both mobile and a fixed IMU, ABSA needed a technology partner who could develop a bespoke solution. Following an extensive evaluation of the market, ABSA selected Sentiance.

The solution
Case solution image
Case solution icon

Driving Behavior Analysis

Detailed insights of user's driving events (brakes, turns, accelerations, etc).
Case solution icon

Lifestyle Profiling

Understand each user's real-time events, lifestyle, habits and preferences.
Case solution icon

Trip Context Detection

Understand the purpose of a trip (commute to work, leisure trip, or other trip context.)
Case solution icon

Distracted Driving Detection

Detect phone handling while driving to see if drivers are distracted.
Results & impact
Case results icon

Safer drivers & safer trips

Case results icon

Advanced risk profiling

Case results icon

Innovative insurance offerings

Like this case study?

Similar challenge?
Get in touch!

Inspired by this case studies and interest in setting up a similar collaboration? Get in contact with one of our experts today!

Scroll to Top